7-Eleven Malaysia carries on its goodwill of helping less-fortunate communities through Semurni Kasih, its annual donation drive under the Community Care programme. Held in conjunction with the holy month of Ramadan, the six-week-long donation drive will run until May 23. Customers can contribute by purchasing necessities including food, beverages, groceries, household essentials, personal care and other supplies at 7-Eleven stores and then placing the items in dedicated contribution boxes found in every store. As the tagline ‘You Contribute, We Distribute’ suggests, contributions received will then be distributed by 7-Eleven Malaysia to various charity organisations and charitable causes across the nation.