#BuatBaikTogether, which aimed to empower and support disadvantaged communities across the country during the season of gifting. The 4-week long campaign, which ended on 1st January 2023, encouraged customers to donate to a charitable cause by contributing necessities such as food, beverages, household essentials, and other supplies purchased from 7-Eleven Malaysia stores.
Over 2,400 stores nationwide placed contribution boxes where customers could drop off their donations. The campaign was a great success, with over RM750K worth of supplies collected, consisting of food and non-food products such as groceries, canned food, biscuits and snacks, non-alcoholic beverages, and medical supplies. The contributions were gathered and distributed to over 200 charity homes and non-profit organizations across Malaysia.